Government
policy initiatives that have encouraged the inflow of investment,
initiatives by private media companies and technological advancements
are some of the key drivers of rapid growth of this industry.
Besides corporatization of the film industry, the booming
television sector, the fast growing radio sector and a growing
market for printing and publications are also fueling the
growth. The tremendous growth of the industry, which was previously
dominated by strategic buyers, is now attracting many private
equity investors: Matrix Partners, Warburg Pincus, DE Shaw,
and T Rowe Price International being some of these.
The
FY2006-07 was not so entertaining for the key players, such
as Zee Entertainment Enterprises, whose rank slipped from
267 to 315 this year. Another leading player, SUN TV slipped
to 382 against 169 rank the previous year. In the print media
segment, HT Media is in number one position and ranked at
262 this year against 272 the previous year. Deccan Chronicle
Holdings and Jagaran Prakashan are the new entrants
to The 500 list. The industry's key segments
include: films, television, music and radio. |