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The IUP Journal of Soft Skills
Focus

Soft skills are the bridge between knowledge, skills and excellence in performance. It is the cutting edge which distinguishes between the good and the excellent. This is especially so in the service industry as interpersonal relationships within the organization are as important as customer relationships. A lot of training goes into shaping various members of the organization to ensure synergy. Mary Ipe in her paper, "Soft Skills: Core Competencies in the Hospitality Sector", examines the perspective of the hospitality sector, as it relates to its approach to the softer aspects of the industry.

The workforce of the IT industry by and large comprises of people who are highly qualified in technical aspects. In view of the rapid globalization, the adverse effects of deficiency of `soft skills' among the workforce is being felt by the industry, especially since most of the business is generated by overseas clients where cross cultural sensitivities are crucial. Anuradha Verma and Monica Bedi in their paper, "Importance of Soft Skills in IT Industry", discuss the various aspects of soft skills essential and the approach taken to train the workforce as they relate to the IT industry.

Effective interpersonal relationships are the result of a large number of seemingly heterogeneous factors. The most important and influential factor which dictates the state of relationships is emotional intelligence of all the parties concerned. Inner peace or balance and sensitivity towards others' emotions influence to a major extent the quality of relationships. Suvarna Sen in her paper, "Interpersonal Skills Through Emotional Intelligence: A Psychological Perspective", examines the impact of emotional intelligence on interpersonal relationships.

Cross cultural sensitivity is one of the critical ingredients of effective communication across countries. Much has been achieved or lost because of this factor. One of the most difficult to appreciate and imbibe, cross cultural sensitivity is one of the most sought after attributes among the senior echelons of management. The paper, "Cultural Intelligence and Business Behavior", by Teenna Sawhney discusses various aspects of cross cultural intelligence and how one can imbibe it.

Experimental learning is the best way of learning. It is only when life throws some crisis that one gets to see the best and the worst of human behavior. Most often human beings bond together to face the event and resolve the fallout of the crisis. Rajan Mani presents a case study of a tragic event in an academic institution in his paper, "Crisis Management: Real Time Learning", where in the crisis management team addressed wide ranging issues.

One of the biggest challenges any trainer/faculty faces is to create and sustain the interest of the class/trainees. Boring sessions can be made interesting by skilled trainers. One of the most important tools of facilitation which is often ignored or ill-used is `humor'. This is a dangerous tool in the hands of the unskilled, while it is a magic wand in the hands of a skilled trainer. The paper, "Humor Quotient in Soft Skills Training", by D G Kulkarni and A B Kalkundrikar studies the effect of humor in soft skills training.

There is one common problem that corporate professionals face or individuals have to cope with in personal life—the problem of stress. Indeed, this problem has become so pronounced that many studies are being conducted to examine the various factors related to stress. IT call centers because of their peculiar working conditions and demands face this problem in a big way. In the paper, "Stress Management at IT Call Centers: A Case Study", P Nagesh and M S Narasimha Murthy discuss the various factors which contribute to stress in IT call centers.

- T D Prasad
Consulting Editor

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Automated Teller Machines (ATMs): The Changing Face of Banking in India

Bank Management
Information and communication technology has changed the way in which banks provide services to its customers. These days the customers are able to perform their routine banking transactions without even entering the bank premises. ATM is one such development in recent years, which provides remote banking services all over the world, including India. This paper analyzes the development of this self-service banking in India based on the secondary data.

The Information and Communication Technology (ICT) is playing a very important role in the progress and advancement in almost all walks of life. The deregulated environment has provided an opportunity to restructure the means and methods of delivery of services in many areas, including the banking sector. The ICT has been a focused issue in the past two decades in Indian banking. In fact, ICTs are enabling the banks to change the way in which they are functioning. Improved customer service has become very important for the very survival and growth of banking sector in the reforms era. The technological advancements, deregulations, and intense competition due to the entry of private sector and foreign banks have altered the face of banking from one of mere intermediation to one of provider of quick, efficient and customer-friendly services. With the introduction and adoption of ICT in the banking sector, the customers are fast moving away from the traditional branch banking system to the convenient and comfort of virtual banking. The most important virtual banking services are phone banking, mobile banking, Internet banking and ATM banking. These electronic channels have enhanced the delivery of banking services accurately and efficiently to the customers. The ATMs are an important part of a bank’s alternative channel to reach the customers, to showcase products and services and to create brand awareness. This is reflected in the increase in the number of ATMs all over the world. ATM is one of the most widely used remote banking services all over the world, including India. This paper analyzes the growth of ATMs of different bank groups in India.
International Scenario

If ATMs are largely available over geographically dispersed areas, the benefit from using an ATM will increase as customers will be able to access their bank accounts from any geographic location. This would imply that the value of an ATM network increases with the number of available ATM locations, and the value of a bank network to a customer will be determined in part by the final network size of the banking system. The statistical information on the growth of branches and ATM network in select countries.

Indian Scenario

The financial services industry in India has witnessed a phenomenal growth, diversification and specialization since the initiation of financial sector reforms in 1991. Greater customer orientation is the only way to retain customer loyalty and withstand competition in the liberalized world. In a market-driven strategy of development, customer preference is of paramount importance in any economy. Gone are the days when customers used to come to the doorsteps of banks. Now the banks are required to chase the customers; only those banks which are customercentric and extremely focused on the needs of their clients can succeed in their business today.

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