This paper aims to introduce and compare the environmental issue, Green Supply Chain Management (GSCM) and its practice in large companies of India, Japan and China by examining 121 Indian organizations for their involvement in GSCM. Along with this, performance improvement in terms of GSCM for Indian companies relative to Japanese and Chinese companies is also analyzed. The paper focuses on various GSCM factors like internal environmental management, green purchasing, customer cooperation with environmental considerations, eco design and investment recovery, and company performance in terms of environmental performance, operational performance, and financial performance. The comparative analysis reveals that Indian organizations fare quite well in implementing GSCM. In segments like internal environmental management and investment recovery, Indian companies have made significant improvement. Further, Indian organizations perform consistently well even at initial stages of GSCM implementation. The analysis also reveals that GSCM efforts have resulted in significant environmental and operational performance and moderate financial performance for Indian organizations. In short, India is doing better than China, and relative to Japanese companies, Indian organizations are competing in some segments while lagging behind in others. .

Green Supply Chain Management (GSCM) addresses the relationship between SCM and environment and is one of the fastest growing areas in developing countries. Green supply chains are lean supply chains with minimal or zero waste. Minimizing waste within the supply chain makes the supply chain green. In recent years, SCM has been more focused on environment and its impact on organizational performance. This change in the focus of SCM has resulted from growing social pressure, product life cycle, identified supply chain risks, and increasing use of environment.

The last two decades of research on GSCM activity has led to acceptance of its purpose and relevance in the industries. At this development stage, there is substantial scope for improving our understanding of potential strategies of GSCM rather than just a series of related greening practices without a definite purpose. Indian companies are actively implementing GSCM practices within the internal environmental management practice set. The present study compares the GSCM practices of leading Indian companies to those of Chinese and Japanese companies.

Supply Chain Management Journal, Green Supply Chain Management (GSCM), Green Supply Chain Management, Indian, Japanese, Chinese, Companies, Results and Discussion.