Small and Medium-sized Enterprises (SMEs) provide employment to a large number of people
and contribute significantly to growth and GDP of an economy. In order to survive and
compete in the globalized market, SMEs need to use knowledge to innovate. These SMEs,
however, lose out to the big enterprises in terms of financial sustainability, range of products,
marketing clout, brand and bargaining power. At the same time, it is observed that there are
a number of SMEs which are growing and becoming competitive. These enterprises operate
in a niche area, produce better products and keep on innovating in their operations through
improvement in technology and introduction of modern technology. The present study
presents a few case studies of SMEs in Information Technology (IT) and pharmaceutical
sectors in India and explores how these SMEs manage their knowledge to be innovative.
Innovation has been described as the ‘Industrial Religion of the 21st century’ that offers
both a belief and a palliative concern about economic change, restructuring, competition,
competitiveness and survival in a turbulent and uncertain business world. One can create new and differentiating market opportunities by being innovative. This creation reflects
how knowledge is managed effectively to present innovative solutions to day-to-day
problems. Innovation includes a process that starts with an invention, proceeds with the
development of the invention and results in the introduction of a new product, process or
service to the marketplace. It also involves commercialization of new or improved products
and processes. There is a need to clarify the terms “new”, “significant” and “improved”.
First, what is new to one firm is not necessarily new to another. It is possible that the same
behavior in two separate firms may be labeled as “innovative behavior” in one firm but not
in the other firm. Second, the significant degree of improvement is necessary to qualify one
activity as an innovation. Different writers have recognized these differences on innovation
and argue on the meaning of the term by presenting different forms and manifestations of
the activity.
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