Today, women entrepreneurship is a global phenomenon. India, as a developing country, is
not lagging behind in promoting women entrepreneurship. Women have emerged as
entrepreneurs, emancipated, educated and empowered by the massive development programs
of the government and women liberation movements. Women associated with 3Ks—Kitchen,
Kids and Knitting—have progressed into a new era of 3Ps—Powder, Pappad and Pickles—
and now aim to be active in 4Es—Electricity, Electronics, Energy and Engineering (Masood
Rana Zehra, 2011). Women are encouraged by reservations, incentives and subsidies to
operate in different fields especially in the SSI sector. As a result, from the stereotyped
dependent homemaker, women have progressed to emerge as an intelligent entrepreneur.
India has pioneered many creative programs to raise female status and participation in the
economy, including training, gender budgeting, quotas for women in local councils, requiring women on boards in the 2013 Companies Bill and a Women’s Bank. India has also pledged
to raise female economic participation in its G20 commitments.
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