The IUP Journal of Soft Skills
The Power of Hope

Article Details
Pub. Date : Dec, 2018
Product Name : The IUP Journal of Soft Skills
Product Type : Article
Product Code : IJSS21812
Author Name : Revathi Turaga
Availability : YES
Subject/Domain : Management
Download Format : PDF Format
No. of Pages : 06



Hope – a word which means so much for so many. One may wonder what an abstract emotion like ‘hope’ has to do in the world of corporate culture and professionalism. It is a fact that the industry today dangles on methodical, goal-oriented and structured strategies for business and its profits. Most companies, however, also rely heavily on customer satisfaction as well as employee performance and satisfaction. Hope plays a pivotal role in such a context. In this era of ever-changing project scopes and high pressure deadlines, it is important for individuals and organizations to create and maintain an optimistic and positive environment to keep the day-to-day activities going on. Apart from the various extracurricular activities and periodic rewards programs, employees feel a sense of fulfillment while looking forward to what they can achieve in the future with a hope that their desires, ambitions, and goals are met. This paper discusses certain methods that both individuals and organizations can apply to keep hope alive within and also highlights certain benefits of being hopeful.


In times of difficulties, it is wise to recollect the words of Bradley (1987): “The road that is built in hope is more pleasant to the traveler than the road built in despair, even though they both lead to the same destination.”