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The Analyst Magazine:
E-Business :The new vistas
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A clearly articulated and well-documented e-business strategy can help organizations assess and evaluate the results of their efforts

My focus on the fundamentals that require a crystal clear e- business strategy in a dynamic competitive environment of discontinuous change. This ensures that an organization's e-business efforts and overall business goals and objectives are aligned. In a lot of companies there is a tendency to consider the corporate Web site and efforts to interact with customers and suppliers online to be the e-business strategy. Indeed, these front-office activities predominate. Unfortunately there are fewer companies that are leveraging the Internet to offer entirely new products and services, transfer processes online, or exploit new markets. Although a company can have an e-business strategy that requires only a Web site, it is important to remember that a Web site is an enabling technology; it is not a strategy in and of itself.

Key Questions for Assessing Status Quo and Modus Operandi: The five questions one needs to ask to think ahead about the implications of the Web services architecture are as follows:

 
 

strategy, ebusiness, services, company, competitive, corporate, customers, architecture, exploit, frontoffice, leveraging, markets, articulated, organizations, predominate, products, Assessing, technology