| Even low-cost carriers find it 
                          hard to operate profitably, as 
                          the customers hit hard by the global economic slowdown shun 
                          air travel and prefer other cheaper modes of travel, while business 
                          travelers are downgrading literally by traveling economy class or 
                          avoiding travel at all, as companies advise staff to cut costs, including 
                          travel costs. At the same time, airlines are struggling hard with their 
                          mounting operational costs. The large or full-service carriers are the worst 
                          hit. While Jet Airways, the largest domestic carrier by market share, 
                          recorded a loss of Rs 214.18 cr in the third quarter of 2008, an increase 
                          of Rs 123.06 cr from last year's Rs 91.12 cr loss, the second largest 
                          airline, Kingfisher Airlines, recorded an even bigger loss of Rs 626 cr on 
                          December 31, 2008, as against the loss of Rs 423 cr in the same quarter of 
                          previous year, an increase of 48% on year-on-year basis. To cut costs and boost 
                          revenues, the major carriers have also resorted to raising airfares, 
                          despite the fact that jet fuel tax was cut for the 
                          11th time in February since the government began cutting ATF 
                          (Air Turbine Fuel) taxes since September 2008. "The kind of fares seen in 
                          January (2009) would have required each airline to have a load factor of 
                          over 100% for break-even," said Deepa Dey of SpiceJet, a low-cost 
                          airline. Besides, taking a cue from Jet layoff fiasco of last year, airlines are 
                          now renegotiating wage cuts with their pilots and engineers. For instance, 
                          in February, major carriers raised fares by almost 40-50% as they felt 
                          that low-cost fares could not boost demand. Some airlines are even 
                          exploring the option of some kind of tie-ups to rein in operational costs. For 
                          instance, Jet Airways and Kingfisher Airlines in October last announced 
                          of their alliance in the area of fuel management, code-sharing, ground 
                          handling, and sharing of technical 
                          resources to rein in costs and boost revenue.  |