It is one thing to know how to evaluate investment opportunities
and quite another to do so, within the context of a large
organization. Capital investment analysis is widely
understood as involving three discrete steps: estimation of the
opportunity's periodic costs and benefits, calculation of a figure of merit, such
as the net present value or internal rate of return and comparison of
the figure of merit with an acceptance criterion, such as a
risk-adjusted cost of capital. If one person, or a small like-minded group,
performed these tasks, the investment appraisal would be
comparatively straightforward. It is better to pass all investment ideas,
however tentative, to the decision-makers and await their conclusions.
Such a process might be feasible in small,
entrepreneurial organizations, where all executives are fully conversant with
every aspect of the business, but the same might be completely
unworkable in large organizations. In large companies, senior executives
seldom have all the requisite information and thus, investment
appraisal becomes a team activity, involving a changing cast of characters
based on who possess the most knowledge about the opportunity at
hand, often supplemented by senior management guidance and
finance department expertise.
A company's capital budgeting system defines the processes
and procedures by which, executives throughout the organization
coalesce to identify and evaluate individual capital expenditure
initiatives. Capital budgeting systems may sound like an organizational
behavior issue, quite removed from the analytical world of project
appraisal. To the contrary, we will argue that the proper design and
management of a company's capital budgeting system are central to
innovative, value-creating resource allocation decisions. In many firms, the
capital budgeting system is the missing link in effective project appraisal. |