The ultimate aim of any modern corporate is growth with profit maximization. Growth is the first and foremost characteristic of nature and its products which include modern societies with all their industrial, agricultural and service sectors and above all the research organizations to cater to the needs of primary, secondary and tertiary sectors. Governed by the laws of the universe and nature, societies, markets and above all human life are in the constant churn of development in the realm of creativity and innovativeness.

Prepaid cards are poised to capture the opportunities available in the world's financial market as the global financial industry embraces electronic payments by displacing cash and cheques. Prepaid debit cards are experiencing significant growth to replace personal cheques, gift certificates, vouchers, and travelers cheques. Major reason for choosing the prepaid card by customers is its convenience and security. Indian banking is also embracing this opportunity gradually.

Prepaid debit cards are poised to capture international opportunities as the world embraces electronic payments by displacing cash and cheques. The global market for prepaid debit cards is experiencing significant growth as the shift continues away from paper-based payment processes such as cash, personal cheques, gift certificates, coupons, vouchers, and travelers cheques. Prepaid debit cards are being used more and more often because they are convenient and secure. Indian banking is yet to open its account in this new emerging era.

All along, it has been "Pay now or Pay later". In a prepaid debit card, it is `pay before'.

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