Multinational firms play a key role as carriers of technology across national borders.
Indeed, most international trade in disembodied technology is made within
Multinational Corporations (MNCs). For instance, the Bureau of Economic Analysis (2005) reports that
in 2003, 75% of all US exports and 80% of all US imports of technology were transactions
made between affiliated parties. International technology diffusion is found to have a
positive effect on the host country's productivity. In particular, Mendi (2007a) finds that trade
in disembodied technology has a positive effect on host country's productivity, using a
sample of OECD countries and Hejazi and Safarian (1999) highlight the crucial role of
multinationals in the technological diffusion process. Keller (2004) provides a survey of the empirical
results obtained in the broad question of international diffusion of technology.
In line with these facts, the international transmission of knowledge lies at the core
of several theories of MNCs. It is argued in Buckley and Casson (1976) that the incentives
to internalize are strongest in the transmission of knowledge, since multinationals are able
to transfer knowledge across national borders more efficiently than through external
market mechanisms. This is because knowledge typically combines a codifiable and a
non-codifiable component, which refers directly to routines and expertise that are specific to the firm
that creates the technology, as argued in Cantwell (2001). The transmission of firm- or
industry-specific knowledge increases transfer costs (Teece, 1977a and 1977b), especially if the
transfer is to be made to an unaffiliated firm and the non-codified component of knowledge
is important. Kogut and Zander (1993) argue that keeping this tacit knowledge
internal to the firm prevents from possible imitation and permits the ulterior recombination of
knowledge in foreign markets, maintaining the
multinational's competitive advantage.
Additionally, Teece (2000) points out that the competitive advantage of firms in today's economy
stems from difficulty to replicate knowledge assets and the manner they are deployed.
This paper contributes to the literature on MNCs by identifying the sources of
competitive advantage of multinationals in the international transmission of knowledge. The
empirical analysis makes use of a sample of contracts for the transfer of technology to Spanish firms
in 1991, including both affiliated and unaffiliated transactions. A contract is classified as
affiliated if the foreign licensor is either the parent firm of the Spanish affiliate, or a foreign
affiliate whose parent firm is the same as that of the Spanish affiliate. Variation in technology
tacitness and in the interrelation between the source and the host countries will permit
the identification of the factors that make international transfers of technology
within multinationals more efficient than transfers between two unaffiliated parties.
Consistent with previous studies, such as Kogut and Zander (1993), the empirical
analysis finds that the transfer of know-how increases the likelihood of the transfer being internal.
By contrast, the transfer of codified knowledge is not associated with either type of
transfer, affiliated or unaffiliated. Furthermore, stronger interrelation between the source and
host countries favors internalization as the preferred transmission mechanism, consistent
with the results in Arora and Fosfuri (2000), which use data from the chemical industry. It is
also found in the data that the transfer of know-how involves longer contract duration
within unaffiliated parties, but not if the transfer is made internally. By contrast, transfers of
codified knowledge are not affected by duration, which suggests that there may be some
transactions _those with shorter duration that are feasible if the transfer is internal, but do not take
place if the transfer is to be made between two unrelated parties. Finally, the transfer of
know-how is typically required whenever process technologies are to be transferred,
consistent with the argument in Teece (1986), which states that process technologies are more likely
to need the transfer of know-how. |