Education is no longer a constraint for anyone. Media has brought education to the doorsteps of each and every individual. All forms of media—newspapers, radio, television and the internet—are equally important in imparting education. As the technology is progressing, the different educational modules are being channeled through certain community access centers. This article focuses on the positive effects of media on learning and how different forms of media have contributed to the development of mankind.

Media is everywhere; it has become part of our daily life. It plays a dominant role in the learning process. Its impact is vast in shaping the life of an individual. Media has the potential to shape personalities, change the way we perceive and understand the world and our immediate reality. As we know that all things have both good and bad effects, media, too, has some positive and negative effects. Moreover, we have seen that a large number of people depend on the Internet to collect information, read news, listen to music and download movies, play games and also for work. Newspaper, radio, television and the Internet all are part of the media and are important in imparting education.

Media covers culture, sports, information, entertainment, current affairs and education. Sometimes the impact of media is very high. For example, children love to watch the superheroes and sometimes try to re-create their actions while playing. On the other hand, the impact may not be so vast or immediate.It happens gradually as children see and hear certain messages repeatedly. Some of the devastating advertisements include: Fighting and unnecessary quarrel, cigarettes and alcohol being shown as symbols of heroism, style and attractiveness, but not deadly and unhealthy. Moreover, violation of laws is shown as a means to gain justice and sexual action with no negative results such as disease or unintended pregnancy.

In recent years, the impact of media on teaching and learning has increased tremendously. New opportunities are being provided to give a techno-touch to the traditional educational process and system. As the society is becoming media-savvy day by day, the educational modules are being channeled through certain community access centers like Community Radio System (CRS), television, Internet and community multi-media centers.

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