Culturally
intelligent people are like ancient Greek, Proteus. Proteus
was a supernatural character in Homer's Odyssey, a sea
dweller who could change shape at will and become a fish
or a lion, or a tree, or a fire, according to the situation.
He was in this adaptation guided by knowledge and mindfulness
of the situation. Similarly, global managers of today
and tomorrow must learn to be flexible enough to adapt
knowledgably to each new cultural situation they face.
The
need for regular and effective interaction with people
from different cultures is now felt world over due to
globalization. It has become a prerequisite fundamental
skill for effective management of businesses involving
many parties from different countries with different cultural
backgrounds. Cultural intelligence has become important
for business dealings so that parties trust each other
in business. The fact remains that cultural intelligence
has a great bearing on business negotiations/deals/decisions.
The reason is that various parties to the deal may be
coming from different countries and are subject to the
conditioning of their own cultures. Sometimes, businessmen
face difficulty in their negotiations and wonder as to
how to deal with people from different countries, diverse
cultures and ethnic groups. These difficulties can, however,
be overcome by understanding the various aspects of other
cultures.
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