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The Analyst Magazine:
TNT India: An Express Player
 
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TNT India has established itself firmly in the Indian courier industry in a very short span of time. An unrelenting focus on the customer backed by customized products led to their success.

TNT India Pvt Ltd. (TNT), which is nearly a decade old, is the wholly-owned subsidiary of the 12 bn TNT Post Group (TPG). Headquartered at Bangalore, TNT has a wide network of 23 branches across 17 locations in India. Globally, TNT focuses on three individual businesses namely express, logistics and mail. The focus of the company is to provide an end-to-end distribution solution to its customers worldwide. TNT India has identified a range of specialized services within each segment to cater to specific needs of the customers. Sanjiv Kathuria, Head, Sales and Marketing, TNT India says, "TNT India's success stems from our customer-centric marketing approach, where focus is on providing value additions for out-of-ordinary requirements of customers using superior technology."

The express market in India is quite uneven. Out of the 2,300 courier companies in India, 2,000 are in the semi-organized sector, 280 in the unorganized sector and a mere 20 in the organized sector. In terms of size, the Indian courier industry is estimated to be around Rs. 2,000 cr in size, of which Rs. 750 cr is the estimated size of the international express segment. The major players in this segment are DHL, FEDEX, UPS and TNT with a market share of 40%, 20%, 17% and 9% respectively. TNT India, which has been growing at 25% over the past five years, attributes its growth to a mix of traditional and innovative products. Talking to Business India, Kathuria said that in addition to innovation in their products, the exports to Europe and a strong euro are also factors that have contributed to achieving and sustaining a double-digit growth.

 
 

 

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