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The IUP Journal of Soft Skills
Cross-Cultural Communication
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Keeping in view the ever-changing management practices across companies, institutions and workplaces, Cross-Cultural Communication (CCC) calls for immediate attention, in this context, in terms of education at B-schools or training interventions in the corporate world. This paper focuses on the importance of learning, understanding and implementation of CCC. It is a fact that most of us are working from home. Every organization has different cultures, with people from different walks of life on its rolls. It is a challenging task for corporate executives and individuals to work in/with multi-cultural teams in an organization.

 
 

As a learner, executive or a global manager, one has to come out of one's cultural paradigm and try to know others and their culture. Today's managers have to work in cross-cultural teams or virtual teams having members from various countries and backgrounds. Sometimes, one also has to lead or receive delegations. People also visit countries as tourists. Someone has rightly said, "If mind is the hardware, culture is the software." Hence, a perfect knowledge of Cross-Cultural Communication (CCC) ensures that one can live in a multilingual, multiethnic and a multidisciplinary society. The words of Derek Torrington,"Think globally, act locally," are relevant, in the sense, that today's managers should have a global vision and local precision in all their dealings, including in CCC.

It deals with punctuality and time management. The European society is time-conscious and punctuality is admired. In Japan and China, it is treated as an insult if a person is late for an appointment. In South America and Middle East people are not time bound. Many Indians are also not very particular about time management and punctuality, It is better to be conscious about these things before one interacts with an individual from a different cultural background, or else due to the lack of awareness, one may send wrong non-verbal cues, resulting in cultural shock or mis-communication in an inter-cultural context.

 
 

Soft Skills Journal, Cross-Cultural Communication, Multi-cultural Teams, Time Management, European Society, Business Protocol, Negative Connotations, Management Education, Corporate Executives, International Protocol, Inter-Cultural Context, Mis-communications.