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The Effective Executive
ISSN: 0972-5172
A ‘peer reviewed’ journal distributed by EBSCO and Proquest Database

Sept'16

Previous Issues

Effective Executive, a management digest, published every quarter by IUP is designed to provide emerging ideas and issues in the management area, and delivers articles, interviews, debates, case studies, and corporate reports.

Privileged access to Online edition for Subscribers.
 
Focus Areas
  • General Management
  • Strategic Management
  • Knowledge Management
  • Leadership
  • Marketing
  • Operations Management
  • HRD
  • Information Technology
  • Governance and Ethics
 
  • Effective Executive is a management magazine designed for busy executives to help them keep themselves abreast of emerging ideas and issues in the Management area.
  • Contents include articles, interviews, debates, case studies, and corporate reports on the most contemporary issues in management.
  • Contains executive summaries of articles appearing in leading international magazines and reviews of latest management books.
  • Articles are carefully screened and selected to cover a wide range of issues in management.
  • A must read for executives, managers, consultants, and students who are interested in developing cutting edge knowledge and skills in management.
 
Regular Features
  • Case Study
  • Viewpoint
  • Book Review
Articles
   
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What Is Effective Production, Innovation, and Branding?
Entrepreneurship and Family Business Success Factors
Entrepreneurship in Emerging and Developing Markets: The Case of Vietnam
Interview with Allan R Cohen and Pramodita Sharma
Interview
Interview with K Ramachandran
Ethical Ideology: A Review of Literature
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Contents
(September 2016)

Perspective
What Is Effective Production, Innovation, and Branding?

-- Dan Coughlin

Article Price : Rs.50

Entrepreneurship and Family Business Success Factors

-- Colin Coulson-Thomas

Entrepreneurship is one of a number of factors that could account for the success of a family business. There are critical success factors that are important for the success of most businesses regardless of their size and ownership. Understanding the nature of both entrepreneurship and business success factors can help one to assess the extent to which family businesses might be able to make a distinct contribution that larger and/or listed companies would find more difficult, and whether, if governance issues are addressed, entrepreneurship could lead to reinvention, give family companies a new purpose and create additional opportunities for family members.

Article Price : Rs.50

Entrepreneurship in Emerging and Developing Markets: The Case of Vietnam

-- Stephanie Jones and Rafael Masters

Vietnam has seen continuous economic growth, averaging 6.15% per year since the year 2000, partly encouraged by the signing of the Trans-Pacific Partnership agreement. Seventy percent of the population is under 30, and are ambitious and internationally-minded, taking ideas from anywhere and implementing them in a way suited to the Vietnamese market. The strong software industry is becoming the Silicon Valley of Asia. Vietnamese students have been scoring highly in internationally-ranked tests in recent years, offering a pool of skilled labor for prospective entrepreneurs. When taken together, these factors make Vietnam a very attractive proposition for outside investors and local entrepreneurs alike.

Article Price : Rs.50

Interview

Interview with Allan R Cohen and Pramodita Sharma

Article Price : Rs.50

Interview

Interview with K Ramachandran

Article Price : Rs.50

Ethical Ideology: A Review of Literature

-- Sunayna and Manjit Kour

The behavioral sciences present a number of theoretical models that explain the process of moral judgment and a number of personal moral philosophies. One of the popular and much-researched ethical ideology concepts was given by Donelson Forsyth. According to Forsyth (1992), individuals’ moral beliefs, attitudes, and values comprise an integrated conceptual system known as personal moral philosophy. The present paper is an attempt to review literature on ethical ideology with focus on Forsyth’s Ethical Ideology Taxonomy and Ethics Position Questionnaire (instrument to measure ethical ideology developed by Forsyth). This will lead to an understanding of the ethical ideology of different people and how it is related to different personal factors. Understanding ethical ideologies will help in understanding customers, managers and employees in a better way. It has been found by different researchers how people differ in their ethical ideologies and how it affects their decision-making process. It is also observed in many cases that ethical ideology differs with different personal factors like age, gender, education, experience, etc. This gives us insight into why people react differently in different situations and what to expect of them in different scenarios.

Article Price : Rs.50

 

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Automated Teller Machines (ATMs): The Changing Face of Banking in India

Bank Management
Information and communication technology has changed the way in which banks provide services to its customers. These days the customers are able to perform their routine banking transactions without even entering the bank premises. ATM is one such development in recent years, which provides remote banking services all over the world, including India. This paper analyzes the development of this self-service banking in India based on the secondary data.

The Information and Communication Technology (ICT) is playing a very important role in the progress and advancement in almost all walks of life. The deregulated environment has provided an opportunity to restructure the means and methods of delivery of services in many areas, including the banking sector. The ICT has been a focused issue in the past two decades in Indian banking. In fact, ICTs are enabling the banks to change the way in which they are functioning. Improved customer service has become very important for the very survival and growth of banking sector in the reforms era. The technological advancements, deregulations, and intense competition due to the entry of private sector and foreign banks have altered the face of banking from one of mere intermediation to one of provider of quick, efficient and customer-friendly services. With the introduction and adoption of ICT in the banking sector, the customers are fast moving away from the traditional branch banking system to the convenient and comfort of virtual banking. The most important virtual banking services are phone banking, mobile banking, Internet banking and ATM banking. These electronic channels have enhanced the delivery of banking services accurately and efficiently to the customers. The ATMs are an important part of a bank’s alternative channel to reach the customers, to showcase products and services and to create brand awareness. This is reflected in the increase in the number of ATMs all over the world. ATM is one of the most widely used remote banking services all over the world, including India. This paper analyzes the growth of ATMs of different bank groups in India.
International Scenario

If ATMs are largely available over geographically dispersed areas, the benefit from using an ATM will increase as customers will be able to access their bank accounts from any geographic location. This would imply that the value of an ATM network increases with the number of available ATM locations, and the value of a bank network to a customer will be determined in part by the final network size of the banking system. The statistical information on the growth of branches and ATM network in select countries.

Indian Scenario

The financial services industry in India has witnessed a phenomenal growth, diversification and specialization since the initiation of financial sector reforms in 1991. Greater customer orientation is the only way to retain customer loyalty and withstand competition in the liberalized world. In a market-driven strategy of development, customer preference is of paramount importance in any economy. Gone are the days when customers used to come to the doorsteps of banks. Now the banks are required to chase the customers; only those banks which are customercentric and extremely focused on the needs of their clients can succeed in their business today.

more...