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The IUP Journal of Organizational Behavior:
Impact of Quality of Work Life on Job Performance: A Study of Print Media Employees
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Managing people by talents and improving quality of work life seem to be the new mantra on the Indian corporate landscape. Every organization has an invisible qualitya certain style, a certain mode or way of performing things. This invisible quality decides how effective the organization is in the market place. Achieving heights in today's cut-throat competition, when businesses are trying to occupy the prime condition in the market place, quality of work life have emerged as an elucidation for the performance in the job. Performance can neither be achieved by external motivation nor by financial and non-financial rewards, rather it comes from the "Workers' and their total working environment". The focus is not only on how people can do better work, but also how work may cause people to do better. This article reports the impact of "Quality of Work Life" (QWL) on "Job Performance". The pressures in the free economy, the breakdown of trade barriers and globalization are making enormous demands on today's corporations to compete in every domain. The performance naturally tops out of all the critical items in the Indian industries and, therefore, it becomes imperative to understand how the job performance is influenced by the above mentioned factor. This idea is illustrated by doing a survey of 50 employees who were selected from different press media on a random sampling basis which showed good Quality of Work Life has a significant positive correlation with job performance.

The winds of Liberalization, Privatization and Globalization are blowing in our country and "Corporate Excellence" is the current issue, which is being keenly watched by all the organizations. Competencies and proficiencies of a person that were essential yesterday may lose significance today and may become extinct tomorrow. So, the message of the day is-"If you lag behind, you will be left behind."

To sustain and progress in such an environment, skills and competencies of the employees should be multifaceted, upgraded and attuned to specific needs. Thus, in the recent past, a shift has been noticed from "Workers/Employees", which were initially considered to be the means of getting things done, to "Human Capital/Resources". These human resources are now being treated as "energy". The melody lies not in the control of this energy but liberation of it, which amounts to empowering people to give their best. Therefore, it becomes necessary to pay attention to the "Corporate Excellence" in terms of performance at the organizational as well as on the individual level. So, at the macro level, performance can be defined as the ability of the people to achieve results which can keep their organization ahead of competition.

 
 
 

Impact of Quality of Work Life on Job Performance: A Study of Print Media Employees, organization, Corporate, energy, Competencies, correlation, critical, domain, economy, elucidation, barriers, financial, globalization, industries, Liberalization, mantra, motivation, Privatization, proficiencies.