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Profiling
the OCTAPACE Culture: An
Empirical Study of Banking and IT Sectors in India
-- Feza Tabassum Azmi and Richa Sharma
Organizational
culture is hypothesized to play a decisive role in the development
of a unique corporate identity. This unique identity provides
organizations with the opportunity to attain strategic leadership.
Keeping in view the vital role that culture plays in the success
of any organization, the present study was undertaken with
the objective of comparing the organizational culture of companies
in the IT and Banking sectors in India. The study is based
on the concept of OCTAPACE culture—an acronym for Openness,
Confrontation, Trust, Authenticity, Proaction, Autonomy, Collaboration,
and Experimentation. The results suggest that although culturally
the two sectors do not significantly differ, significant differences
may exist within firms in the IT sector, though firms within
the Banking sector do not significantly differ.
©
2007 IUP . All Rights Reserved.
Determinants
of Price Rigidity: The Role of Psychological Prices, Price
Changes and Sales Promotions
-- M
S Balaji and Srividya Raghavan
The
study of price rigidity has received considerable attention
from both economists and marketers in the last few years as
the variations in price are considered crucial for understanding
price adjustments. Rigid prices resist changes in market movements
and thus can affect a firm's profitability. Various theories
have been proposed to explain price rigidity or price adjustment.
This paper studies the influence of psychological pricing
on price rigidity in the retail sector. It also reviews literature
on price rigidity, its implications, the role of psychological
pricing, and sales promotions in causing price rigidity. Scanner
data analysis of a retail chain—Dominick's located in
the mid-west region of USA—provides evidence of price
rigidity. It provides additional evidence that the theory
of psychological pricing leading to price rigidity holds good.
©
2007 IUP . All Rights Reserved.
Do
HRD Practices Differ Among the Categories of Indian Commercial
Banks?
-- Vijila
Kennedy
Human
resource is being increasingly recognized as a prime source
of strategic advantage. The need for its effective development
is, therefore, more important than ever before. The significance
of HRD is all the more vital in the service sector. The paper
examines the HRD practices in banks in Coimbatore through
a questionnaire-based data from 260 employees belonging to
the public sector, old private sector, and new private sector
banks. The validated questionnaire measures the HRD practices
along seven dimensions. The paper studies the differences
in HRD practices among the categories of banks and concludes
with a discussion on the implications for the banking sector
on implementing appropriate HRD practices.
©
2007 IUP . All Rights Reserved.
Internet
Uses and Gratifications Structure
--
Sanjit
Kumar Roy
Uses
and Gratifications (U&G) theory in mass communications
research guides the assessment of the consumer motivations
for media usage and access. Previously, the theory has been
used to identify the U&G for radio, television, cable
television, etc. Many recent studies of the U&G research
in the Internet have been done in America and Europe. This
paper empirically derives the Internet U&G in India. The
study examines the gratification structure of male and females
separately. The differences between the light and heavy users
of the Internet are examined based on the gratification structure
obtained.
©
2007 IUP . All Rights Reserved.
Stress
in Organizational Roles: Individual and Organizational Implications
-- Avinash
Kumar Srivastav
Problems
commonly encountered in role performance often give rise to
stress, depending on the coping skills and resources of the
role occupant. The paper explains the concept, framework,
types and measurement of role stress. It brings out that each
role stressor is the result of specific problems faced by
the role occupant and the identification of prominent role
stressor(s) has important implications for the individuals
and the organization. The paper demonstrates how the knowledge
about the prominent role stressor(s) at the individual and
organizational levels can be used to promote human well-being,
while achieving enhanced individual and organizational performance
and effectiveness.
©
2007 IUP . All Rights Reserved.
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