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Management

E-Business

December '09

Regular Features
Viewpoint E-Products E-Roundup Regulatory News Interview	Debate Case Study Bookshelf Book Review

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Social Network Service : Riding on a High Popularity Curve

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ERP : Solution for Your Business

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Blogging : Think Twice

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E-SECURITY

The Guide to IT Search

IT infrastructures are too complex, virtual, service-oriented, mission critical and more prone to security threats. IT Search is a scalable, versatile and dynamic way to manage the modern datacenter. It seamlessly integrates with existing enterprise management, security and compliance tools. It equips the key IT personnel with real-time understanding of the state of organization's IT infrastructure.

E-ENVIRONMENT

Social Network Service : Riding on a High Popularity Curve

-- Vivek Sundar Kanchan

What started as an endeavor to bring people together to interact with each other through chat rooms and share personal information in the form of generalized online communities, has today, almost a couple of decades later, become one of the world's most favored means of interaction. This article throws light on one of the popular Internet tools that has become extremely popular over the recent years-Social Networking Websites (SNWs). It answers some of the most important questions, such as what are the features of SNWs, which are the popular ones, their key statistics, their impact and the various advantages and disadvantages therein. It also deals with other means of social networking which, arguably, do not fully fall in the realm of SNWs - blogs, forums, chat rooms and Twitter.

Article Price : Rs.50

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ERP

ERP : Solution for Your Business

-- M Moses Antony Rajendran and Hebsibah Paulin

Enterprise Resource Planning (ERP) seeks to integrate different department's functions, roles and duties of an organization through a single system. Using a Netweaver technology and service-oriented architecture concept, it is possible to do business from any where in the world. To be successful in business, ERP vendors must be productive and result-oriented. This article deals with the merits of ERP, its technologies, different functional modules, lifecycle, implementation methods and factors, and the hidden costs involved.

Article Price : Rs.50

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E-TECHNOLOGIES

Blogging : Think Twice

-- Amit Gupta

The Internet has made it possible to get connected with anyone in the world. It is a ubiquitous tool for reaching out to masses. Using blogs and forums as media for exchanging information and expressing views has become a common feature. While these online communities and blogs provide one with tremendous usability, they are associated with some inherent risks also. In India, this kind of Web publishing is governed by the IT Act, 2000. This Act, not only stops the person from posting obscene content, but also punishes those who are involved in such crime. Hence, it is important to identify the risks and take precautions by following basic guidelines.

Article Price : Rs.50

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CASE STUDY

Intel Corporation's `World Ahead Program' in Brazil

-- Debapratim Purkayastha and Pummy Chatterjee

Around mid-2006, Intel launched its community development program called the Intel World Ahead Program in Parintins, Brazil. The case discusses in detail the World Ahead Program which was to be implemented over a five-year period and was an endeavor to spread the benefits of information communication technology across the developing or less developed regions in the world. It highlights Intel's efforts in digitalizing Parintins in association with local partners and the benefits the city enjoyed as a consequence of the various initiatives undertaken by the company.

BOOK REVIEW

Uses of Information Technology : An Insight

-- Editor: Anil Varma
Reviewed by GP Mrudhula

The scope of Information Technology (IT) has broadened to encompass many aspects of computing. IT has assumed an aura of inevitability, primarily because IT has emerged as a better, speedier and cost-effective means of providing access to information, knowledge management and dissemination of information tool. This book discusses the uses of IT and its applicability.

For more information and procuring this book, visit www.books.iupindia.in or write to serv@iupindia.in.

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Automated Teller Machines (ATMs): The Changing Face of Banking in India

Bank Management

Information and communication technology has changed the way in which banks provide services to its customers. These days the customers are able to perform their routine banking transactions without even entering the bank premises. ATM is one such development in recent years, which provides remote banking services all over the world, including India. This paper analyzes the development of this self-service banking in India based on the secondary data.

The Information and Communication Technology (ICT) is playing a very important role in the progress and advancement in almost all walks of life. The deregulated environment has provided an opportunity to restructure the means and methods of delivery of services in many areas, including the banking sector. The ICT has been a focused issue in the past two decades in Indian banking. In fact, ICTs are enabling the banks to change the way in which they are functioning. Improved customer service has become very important for the very survival and growth of banking sector in the reforms era. The technological advancements, deregulations, and intense competition due to the entry of private sector and foreign banks have altered the face of banking from one of mere intermediation to one of provider of quick, efficient and customer-friendly services. With the introduction and adoption of ICT in the banking sector, the customers are fast moving away from the traditional branch banking system to the convenient and comfort of virtual banking. The most important virtual banking services are phone banking, mobile banking, Internet banking and ATM banking. These electronic channels have enhanced the delivery of banking services accurately and efficiently to the customers. The ATMs are an important part of a bank’s alternative channel to reach the customers, to showcase products and services and to create brand awareness. This is reflected in the increase in the number of ATMs all over the world. ATM is one of the most widely used remote banking services all over the world, including India. This paper analyzes the growth of ATMs of different bank groups in India.

International Scenario

If ATMs are largely available over geographically dispersed areas, the benefit from using an ATM will increase as customers will be able to access their bank accounts from any geographic location. This would imply that the value of an ATM network increases with the number of available ATM locations, and the value of a bank network to a customer will be determined in part by the final network size of the banking system. The statistical information on the growth of branches and ATM network in select countries.

Indian Scenario

The financial services industry in India has witnessed a phenomenal growth, diversification and specialization since the initiation of financial sector reforms in 1991. Greater customer orientation is the only way to retain customer loyalty and withstand competition in the liberalized world. In a market-driven strategy of development, customer preference is of paramount importance in any economy. Gone are the days when customers used to come to the doorsteps of banks. Now the banks are required to chase the customers; only those banks which are customercentric and extremely focused on the needs of their clients can succeed in their business today.

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