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The IUP Journal of Management Research

March '10
Focus

Retail Banking in India has fast emerged as one of the major drivers of the overall banking industry and has witnessed phenomenal growth in the recent past. It has to be developed in the Indian way as the needs of the Indian customers are different.

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Factors Affecting Customer Satisfaction and Their Relative Importance in the Retail Banking Sector: An Empirical Study
Performance of Affiliated and Stand-Alone Firms: A Cross-Sectional Study
A Study on the Morale of Employees with Reference to Textile Industries in Coimbatore
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Factors Affecting Customer Satisfaction and Their Relative Importance in the Retail Banking Sector: An Empirical Study

-- Anubhav Anand Mishra

The retail banking sector in India is undergoing sweeping changes due to heightened competition and the initiation of modern technology. Today, customers have become more aware than what they were in the past, and as a result, are continuously looking for better quality services from the retail banks that can provide them with satisfaction. The present study helps in the identification of the factors (or relationship dimensions) that are responsible for the satisfaction of the customers, and also enables the assessment of the influencing power of these factors. This, in turn, would help in the enhancement of the relationship between the retail banks and their customers, and thus aid the decision makers of these banks to identify the major factors that determine the satisfaction of their customers.

Article Price : Rs.50

Performance of Affiliated and Stand-Alone Firms: A Cross-Sectional Study

-- Saptarshi Purkayastha

According to Khanna and Palepu, India is an emerging economy where poor functioning of institutions leads to severe agency and information problems. This has led to the formation of business groups in these markets. This affiliation of firms to business groups can lead to benefits as well as value destruction. This paper compares the profitability of firms affiliated to a business group with stand-alone firms in the automobile sector of the Indian business environment. Comparison has been made on different dimensions of firm performance such as firm profitability, shareholder value and growth. The paper concludes that in the automobile sector, a firm's affiliation to a business group does have a significant effect and helps in increasing the performance of the firm.

Article Price : Rs.50

A Study on the Morale of Employees with Reference to Textile Industries in Coimbatore

-- N Kathirvel

Organizational effectiveness considerably depends on the morale of its work force. Morale is the enthusiasm with which workers as individuals and as groups respond to their work situation and requirements. It is a state of healthy balance in the organization in which people make their respective contributions to achieve their set goals, maintain their sense of worth besides developing their abilities, knowledge and skills. Every organization should have personnel policies in order to accomplish the objectives of the personnel as well as the organization. Periodic updating of personnel policies is essential to keep pace with the changing times to avoid managerial stagnation of personnel policy. It is found that to attain goals, factors like men, money, materials and machines are involved, out of which man power is the most important. The relationship between the employer and employee is an integral part for success of any organization. Various interactive behaviors such as inter personal behavior, group behavior, use of power and authority, leadership, communication, conflict and control are the significant factors which affect the climate in an organization, thus, influencing productivity.

Article Price : Rs.50

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Automated Teller Machines (ATMs): The Changing Face of Banking in India

Bank Management
Information and communication technology has changed the way in which banks provide services to its customers. These days the customers are able to perform their routine banking transactions without even entering the bank premises. ATM is one such development in recent years, which provides remote banking services all over the world, including India. This paper analyzes the development of this self-service banking in India based on the secondary data.

The Information and Communication Technology (ICT) is playing a very important role in the progress and advancement in almost all walks of life. The deregulated environment has provided an opportunity to restructure the means and methods of delivery of services in many areas, including the banking sector. The ICT has been a focused issue in the past two decades in Indian banking. In fact, ICTs are enabling the banks to change the way in which they are functioning. Improved customer service has become very important for the very survival and growth of banking sector in the reforms era. The technological advancements, deregulations, and intense competition due to the entry of private sector and foreign banks have altered the face of banking from one of mere intermediation to one of provider of quick, efficient and customer-friendly services. With the introduction and adoption of ICT in the banking sector, the customers are fast moving away from the traditional branch banking system to the convenient and comfort of virtual banking. The most important virtual banking services are phone banking, mobile banking, Internet banking and ATM banking. These electronic channels have enhanced the delivery of banking services accurately and efficiently to the customers. The ATMs are an important part of a bank’s alternative channel to reach the customers, to showcase products and services and to create brand awareness. This is reflected in the increase in the number of ATMs all over the world. ATM is one of the most widely used remote banking services all over the world, including India. This paper analyzes the growth of ATMs of different bank groups in India.
International Scenario

If ATMs are largely available over geographically dispersed areas, the benefit from using an ATM will increase as customers will be able to access their bank accounts from any geographic location. This would imply that the value of an ATM network increases with the number of available ATM locations, and the value of a bank network to a customer will be determined in part by the final network size of the banking system. The statistical information on the growth of branches and ATM network in select countries.

Indian Scenario

The financial services industry in India has witnessed a phenomenal growth, diversification and specialization since the initiation of financial sector reforms in 1991. Greater customer orientation is the only way to retain customer loyalty and withstand competition in the liberalized world. In a market-driven strategy of development, customer preference is of paramount importance in any economy. Gone are the days when customers used to come to the doorsteps of banks. Now the banks are required to chase the customers; only those banks which are customercentric and extremely focused on the needs of their clients can succeed in their business today.

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