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Magazines >>
Management

Effective Executive

July' 06
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Articles
   
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Chinese Companies Going Global : The Hidden Dragons
50
The Rising Baroda Sun : Reaching the Global Customers
50
AMD : Advancing Rival, Paranoid Incumbent
50
Career Crossroads : Managing MidCareer Crisis
50
Management Development Programs in India : A Comparative Analysis
50
Demerger : A Boon for Shareholders Market Value
50
Social Entrepreneurs : Bridging the Gaps
50
Transforming Indian Human Potential into Global Performance : Making Worldclass Indian Professionals
50
Anger Management : Can You Hold Your Nerve?
50
Gene Revolution in a Gullible India : Serving the Wrong Interests
50
Information Technology : Driving the Manufacturing Sector
50
Temporary Staffing in Indian Companies : Is this a Permanent Phenomenon?
50
Mobile Marketing and Branding : The New Age of Marketing
50
A true leader walks his talk, leads by example, and knows how to inspire and empower those he or she leads.
50
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COVER STORY

Chinese Companies Going Global : The Hidden Dragons

R Muthu Kumar

Chinese companies are going global through strategic partnerships, joint ventures, and mergers and acquisitions to fuel Chinese domestic growth.

© 2006 IUP . All Rights Reserved

Article Price : Rs.50

STRATEGIC MANAGEMENT

The Rising Baroda Sun : Reaching the Global Customers

Nusrath Jahan Maldar Rajendar Singh Rathore

Bank of Baroda, in an effort to reach global customers and increase its customer base, is repositioning itself with a new logo and a celebrity brand ambassadorRahul Dravid. The article discusses the journey of the transformation and its effects.

© 2006 IUP . All Rights Reserved

Article Price : Rs.50

STRATEGIC MANAGEMENT

AMD : Advancing Rival, Paranoid Incumbent

Amit Singh Sisodiya

AMD is fast emerging as a serious rival to Intel, which never saw competition in its overthreedecadelong history. However, with the success of x86 dualcore processor behind it, the diehard challenger might just be getting ready for launching fresh salvos in the battle for the chip industrys top slot.

© 2006 IUP . All Rights Reserved

Article Price : Rs.50

EXECUTIVE DEVELOPMENT

Career Crossroads : Managing MidCareer Crisis

Vineet Tandon

MidCareer Crisis is a common phenomenon in todays world. Many executives are going through this and a careful thought and planning is required to overcome this. The article discusses some steps to overcome this.

© 2006 IUP . All Rights Reserved

Article Price : Rs.50

EXECUTIVE DEVELOPMENT

Management Development Programs in India : A Comparative Analysis

Subhadip Roy

Management Development Programs (MDPs) have been growing in numbers in India. The objective of an MDP is to provide the participating executives or managers with requisite management knowledge about any particular management area. This article is a comparative analysis based on a study of published data and discusses various issues regarding MDPs.

© 2006 IUP . All Rights Reserved

Article Price : Rs.50

MERGERS AND ACQUISITIONS

Demerger : A Boon for Shareholders Market Value

Dr. GC Nag

Companies like L&T and Reliance have demerged their entities which is beneficial to their shareholders. The article discusses the process of demerging and how it impacts the shareholders wealth.

© 2006 IUP . All Rights Reserved

Article Price : Rs.50

ENTREPRENEURSHIP

Social Entrepreneurs : Bridging the Gaps

N Janardhan Rao

As a new breed of entrepreneurs begin to underline their strong presence in the business arena, one thing is becoming increasingly clear: businesses that proactively understand and engage with social issues will benefit most and they can easily identify the right paths for creating value from opportunities and the risks arising from sociopolitical issues.

© 2006 IUP . All Rights Reserved

Article Price : Rs.50

HRM

Transforming Indian Human Potential into Global Performance : Making Worldclass Indian Professionals

Dr. Debashish Sengupta

The perception of the West has shifted from a "backward India" to a "smart nation". The article discusses the various factors responsible for the transformation of human potential to successfully perform at a global level.

© 2006 IUP . All Rights Reserved

Article Price : Rs.50

ORGANIZATIONAL BEHAVIOR

Anger Management : Can You Hold Your Nerve?

A S Sashidhar

Anger is a common human emotion expressed in different ways. If not repressed and dealt pertinently, it could lead to negative corollary.

© 2006 IUP . All Rights Reserved

Article Price : Rs.50

FOOD SECURITY

Gene Revolution in a Gullible India : Serving the Wrong Interests

Prof. KP Prabhakaran Nair

Gene Revolution is affecting the Indian agriculture in a wrong way. The article discusses how the farmers are being made to buy overpriced seeds and how genetically modified foods are entering the country without proper regulation.

© 2006 IUP . All Rights Reserved

Article Price : Rs.50

CASE STUDY

Automobiles : Made in China, Sold in America?

R Muthu Kumar

China, with a vast skilled and lowcost labor force, has transformed itself into a hotbed of automobile manufacturing for both multinational and domestic companies. Chery, a stateowned carmaker, is one of the fastest growing domestic automobile manufacturers. Like a few of its domestic competitors, Chery also plans to export its cars to the developed markets, especially the US. However, the traditional notion of American customers that "Made in China" goods are of inferior quality, might affect Cherys prospects in the US.

© 2006 IBS, Case Development Center, Hyderabad. All Rights Reserved.

IT

Information Technology : Driving the Manufacturing Sector

Nirmala Rao Khadpekar

IT has spread its influence from traditional areas to factories making the world a smaller place, affording access to equipment and services at the click of a button.

©2006 IUP . All Rights Reserved

Article Price : Rs.50

STAFFING

Temporary Staffing in Indian Companies : Is this a Permanent Phenomenon?

Diganta Chakrabarti

This article focuses on the growing trend of temporary staffing in the Indian companies. It explores the reasons for which increasing number of companies, especially in the new economy sector, are opting for temporary staffing. The article also looks at the trend from the employees point of view and the possible hindrances involved with the growth of temporary staffing trend.

© 2006 IUP . All Rights Reserved

Article Price : Rs.50

MARKETING

Mobile Marketing and Branding : The New Age of Marketing

Sanjit Kumar Roy

Mobile marketing enables the companies to have direct contact with the present and the potential customers. The article discusses the basics of mobile marketing, how it is different from other approaches of marketing, its effect on branding, and the golden rules to be followed by the marketers so as to succeed in todays competitive business environment.

© 2006 IUP . All Rights Reserved

Article Price : Rs.50

INTERVIEW

A true leader walks his talk, leads by example, and knows how to inspire and empower those he or she leads.

Jack Canfield

Jack Canfield is best known as the cocreator and coauthor of the #1 New York Times bestselling Chicken Soup for the Soul® book series. As the CEO of Chicken Soup for the Soul Enterprises, he has also helped grow the Chicken Soup for the Soul® brand into a virtual empire of books, childrens books, audios, videos, CDs, classroom materials, a syndicated column and a television show, as well as a vigorous program of licensed products.

© 2006 IUP . All Rights Reserved

Article Price : Rs.50
 
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Automated Teller Machines (ATMs): The Changing Face of Banking in India

Bank Management
Information and communication technology has changed the way in which banks provide services to its customers. These days the customers are able to perform their routine banking transactions without even entering the bank premises. ATM is one such development in recent years, which provides remote banking services all over the world, including India. This paper analyzes the development of this self-service banking in India based on the secondary data.

The Information and Communication Technology (ICT) is playing a very important role in the progress and advancement in almost all walks of life. The deregulated environment has provided an opportunity to restructure the means and methods of delivery of services in many areas, including the banking sector. The ICT has been a focused issue in the past two decades in Indian banking. In fact, ICTs are enabling the banks to change the way in which they are functioning. Improved customer service has become very important for the very survival and growth of banking sector in the reforms era. The technological advancements, deregulations, and intense competition due to the entry of private sector and foreign banks have altered the face of banking from one of mere intermediation to one of provider of quick, efficient and customer-friendly services. With the introduction and adoption of ICT in the banking sector, the customers are fast moving away from the traditional branch banking system to the convenient and comfort of virtual banking. The most important virtual banking services are phone banking, mobile banking, Internet banking and ATM banking. These electronic channels have enhanced the delivery of banking services accurately and efficiently to the customers. The ATMs are an important part of a bank’s alternative channel to reach the customers, to showcase products and services and to create brand awareness. This is reflected in the increase in the number of ATMs all over the world. ATM is one of the most widely used remote banking services all over the world, including India. This paper analyzes the growth of ATMs of different bank groups in India.
International Scenario

If ATMs are largely available over geographically dispersed areas, the benefit from using an ATM will increase as customers will be able to access their bank accounts from any geographic location. This would imply that the value of an ATM network increases with the number of available ATM locations, and the value of a bank network to a customer will be determined in part by the final network size of the banking system. The statistical information on the growth of branches and ATM network in select countries.

Indian Scenario

The financial services industry in India has witnessed a phenomenal growth, diversification and specialization since the initiation of financial sector reforms in 1991. Greater customer orientation is the only way to retain customer loyalty and withstand competition in the liberalized world. In a market-driven strategy of development, customer preference is of paramount importance in any economy. Gone are the days when customers used to come to the doorsteps of banks. Now the banks are required to chase the customers; only those banks which are customercentric and extremely focused on the needs of their clients can succeed in their business today.

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