Published Online:March 2025
Product Name:The IUP Journal of Case Folio
Product Type:Article
Product Code:IJCF050325
DOI:10.71329/CaseFolio/2025.25.1.64-79
Author Name:Koel Basak and Subhankar Dutta
Availability:YES
Subject/Domain:Management
Download Format:PDF
Pages:64-79
ChatGPT, a high-end generative artificial intelligence chatbot, was launched in 2022. From the operational viewpoint, ChatGPT had been leveraging GPT-3.5 as the primary model, while it used an additional model named InstructGPT. Being a universally popular chatbot, ChatGPT has been used in different industries, including e-commerce, healthcare, education, finance, marketing, etc. From the growth perspective, as of 2024, the US users ranked top position in terms of using ChatGPT (12.04%). India ranked second (8.07%), Japan third (5.13%), Indonesia fourth (4.46%), the Philippines fifth (3.66%), and the rest of other countries (66.64%). Despite registering sublime growth, ChatGPT has been facing stealth competition from its rivals, namely, Google Bard, Microsoft’s GPT-3, Facebook’s RoBERTa, China’s ERNIE, DeepSeek, etc. But as of November 2023, ChatGPT managed to secure a 60% market share. Therefore, would ChatGPT be able to sustain its supremacy in the future, thereby conquering all odds?
ChatGPT, the free chatbot, was developed by OpenAI, the artificial intelligence (AI) research company. ChatGPT was rolled out on November 30, 2022. Subsequently, ChatGPT was taken to the Internet by the proverbial storm. According to some AI experts, ChatGPT could revolutionize how humans interact with chatbots and AI more widely. The uses of ChatGPT were observed in several industries including e-commerce, education, finance, marketing, digital marketing, etc. From the growth perspective, as of April 30, 2024, ChatGPT was ranked top position against its market competitors mainly on the basis of monthly visitors. Despite ensuring an impressive growth trajectory, ChatGPT had faced stealth competition from a host of its competitors, including Google Bard (LaMDA), ChatSonic API, Microsoft’s GPT-3, Facebook’s RoBERTa (Robustly Optimized BERT Pre-Training Approach), Hugging Face Transformer’s, IBM’s Watson, and China’s ERNIE.