Dec '23


Impact of Entrepreneurial Innovation on Firm Performance: An Empirical Investigation with Emphasis on Women Entrepreneurs
Sania Sami and Roychowdhury S

Innovativeness has been recognized as a crucial driver for a firm's success and survival. Innovation creates and builds value for the organization. This study examines the effect of different factors of innovation on firm performance. Data was collected from 250 women entrepreneurs across West Bengal based on random sampling. Exploratory factor analysis, multiple regression, analysis of variance, and correlation statistical techniques were used to analyze the data. The findings reveal that there exists a positive and strong relationship between many factors of innovation and firm performance. It was also found that all the factors of innovation are major and crucial predictors of firm performance. The amount of investment and business type are the only two socioeconomic variables that contribute significantly to predicting business performance. Further, the study found that there exists a significant difference between process and market innovation across different business types. The findings also suggest that choosing relevant innovation type can optimize firm performance. FullArticle...

Dual Role of Gig Workers as Entrepreneurs and Intrapreneurs: A Systematic Literature Review
Ramya Singh, Archana Sharma and Nimit Gupta

Over the past three years, gig workers have emerged as essential contributors to the global economy. This study endeavors to understand the details of their work activities by examining their distinctive characteristics. Academic discourse posits that gig workers embody traits of both intrapreneurs and entrepreneurs, rendering them a unique and versatile force within the workforce. Employing a systematic literature review, the study follows established methodologies and Prisma framework, meticulously scouring academic databases, peer-reviewed journals, and relevant gray literature to identify and select studies centered on the dual roles of gig workers. The inclusion criteria prioritize studies that provide insights into the motivations, challenges, and outcomes associated with entrepreneurial and intrapreneurial activities within the gig economy. The systematic review highlights that gig workers exhibit intrapreneurial commitment alongside entrepreneurial qualities, exercising authority in task selection, determining work locations, and devising effective strategies for task completion. Furthermore, the findings serve as a foundational platform for potential empirical studies in the future on the multifaceted roles played by gig workers in the contemporary and dynamic landscape of work. FullArticle...

Gig Economy and Entrepreneurship: A Study on Digital Marketing, Seed Financing and Freelancers' Satisfaction
Naveen Kumar R, Janani M, A John William and Muthu Kumar T

India's gig economy professionals often transition into successful startups, attracting seed funding for growth. Their success is attributed to their expertise, niche focus, market relevance, local insights, adaptability, innovation, networking, government support, scalable business models, and effective pitching skills. The journey from gig economy worker to startup success in India is marked by a blend of digital marketing acumen, adaptability, and understanding of local market dynamics. This study analyzes data from 232 freelancers who have applied for seed funding to have startups in Tamil Nadu, assessing their expectations and satisfaction levels. The study uses Confirmatory Factor Analysis, AVE, HTMT, and SEM to examine the relationships between digital marketing, seed financing, and freelancers' satisfaction. The study result shows that the freelancers are satisfied with their work as they get work flexibility and timing, and it is also found that when seed financing is made available to these freelancers, they could build their own startup and provide employment opportunity to others. FullArticle...

Examining Women Entrepreneurs' Attitude Towards Informal Funding Sources and Their Empowerment in Tamil Nadu: An SEM Analysis
Toopalli Sirisha and Nalla Bala Kalyan

The main objective of the study is to examine women entrepreneurs' attitude towards informal sources of funding and its impact on their empowerment in Kanchipuram district of Tamil Nadu, India. The study uses structural equation modeling (SEM) for analysis by adopting quota sampling with convenient sampling technique. The respondents were selected from three segments-agriculture-related, dairy and weaving businesses. The results show that the five factors used in the study-loan procedure and processing time, loan amount and interest rate, repayment schedule, flexibility in terms and conditions and easy collection method-have a significant impact on women entrepreneurs' attitude towards informal sources of funding, leading to their economic and social empowerment. FullArticle...